How to Get a Commercial on TV
How to Get a Commercial on TV: Your Complete Guide
If you’re wondering how to get a commercial on TV, you’re in the right place. Whether you’re a small business owner, event promoter, or launching a new product, television advertising remains one of the most powerful ways to reach a large and engaged audience. From choosing the right network to understanding rate cards and production requirements, getting a commercial on TV is easier than you might think—especially when you have the right team and resources guiding you.
The First Steps to Get Your Commercial on TV
When figuring out how to get a commercial on TV, the process usually starts with two things: creating a ready-to-air commercial and securing airtime. You’ll need to decide whether you’ll produce the commercial yourself or work with professionals, and then determine the networks, shows, or time slots you want to target. Having access to accurate TV advertising rate cards—like those provided by National Media Spots—makes it much easier to compare pricing, spot opportunities, and launch your campaign confidently.
Steps to Get Your Commercial on TV
Understanding how to get a commercial on TV means breaking the process into simple, manageable steps—so you can move from idea to airtime with ease.
The first step in how to get a commercial on TV is having a spot that's ready to air. Your commercial needs to meet standard broadcast specifications for format, quality, and length.
Once your creative is ready, the next part of how to get a commercial on TV is deciding where and when it should run. Whether you want local exposure or national coverage, targeting the right networks, programs, and demographics is key.
The final step in how to get a commercial on TV is securing your airtime. Using tools like National Media Spots’ instant-access rate cards, you can compare TV commercial rates across major networks, view available time slots, and book the best placement for your campaign.
How Long Does It Take to Get a Commercial on TV?
The timeline for how to get a commercial on TV can vary based on your production needs and the networks you’re targeting. If you already have a finished spot, campaigns can often be launched within just a few days. Planning ahead is key—especially if you want premium placements during live events, primetime programming, or high-demand seasons.
Making Sure Your Commercial Meets TV Requirements
A critical part of how to get a commercial on TV is making sure your ad meets all broadcast standards. TV networks require commercials to follow specific technical guidelines for video quality, audio levels, length, and closed captioning. Working with a team experienced in TV ad production ensures that your spot clears approvals smoothly and airs without delays.
FAQ
How to Get a Commercial on TV FAQs
While you don’t have to use a production studio, having a professionally produced spot helps ensure your commercial meets TV broadcast standards and looks polished on air.
The cost varies depending on the network, time slot, and market size. Instead of guessing, you can review instant access TV rate cards from National Media Spots to see real-time pricing across different networks and placements.
Yes, part of how to get a commercial on TV involves selecting preferred networks, time blocks, or even aligning your ad with certain types of programming, depending on availability.
Once your commercial is finalized and approved, it’s possible to launch a campaign within just a few days, depending on the network’s inventory and your placement preferences.
Absolutely. When learning how to get a commercial on TV, you’ll find you can target one city, multiple regions, or go nationwide—depending on your audience and your campaign goals.
